Let’s Talk PR: 15 Important Reasons PR Is Good For Your Business

“If I was down to my last dollar, I would spend it on PR.”
– Bill Gates

So we’re probably all in agreement that Bill Gates is one smart man!… But why should you consider PR for your business?

My Soho Times’ Food & Hospitality editor Kelly Gavaghan has over 30 years of experience working on both sides of the media; as a journalist, editor and publisher. She’s got the insight on how to gain media coverage and what will be newsworthy to their audiences.

With a have a natural talent for spotting what will make a great news story within a business, and writing attention grabbing editorials that get coverage across major print, digital, audio and social news channels, Kelly’s amongst our team of experts on all things PR.

So, here are 15 good reasons how PR can help:

PR helps you build good relations with the media

2. PR helps you build brand awareness.
3. PR helps you generate positive publicity for your business.
4. PR helps you manage negative publicity through damage control.

5. PR helps you to attract and retain new customers.

6. PR helps you to attract new talent to your business.
7. PR helps you to build a strong relationship with your customers.
8. PR helps you to retain loyalty with your customers.
9. PR helps you to save money on advertising.

10. PR improves communication with your audience.

11. PR helps to inform your customers of all your positive news.
12. PR helps you to define your brand and target market audience.
13. PR helps you to maximise your brand profile.
14. PR helps you to maintain your image.

15. PR helps to get people talking about your business positively. (There is no better advertising than word of mouth!)

Get in touch with Kelly for a free consultation today – whether you would like an ongoing campaign or a one-off news piece perfectly executed.

If your target audience is in the heart of Soho – My Soho Times is your entry point! Request a partnership deck and a call to discuss how we can help your campaign reach our audiences hello@mysohotimes.co.uk

Written by Kelly Gavaghan |

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