If you’re in Soho this weekend, you’re in for a treat. Between limited-edition beauty pop-ups, buzzy new cafés, delicious brunch plates, and a dose of self-care, here’s your guide to making the most of your Saturday.
1. Start with Beauty: Pop-Ups You Can’t Miss
Beauty Pie’s Youthbomb London Lab
📍 5–7 Carnaby Street, W1F 9PB | 11–13 September, 9am–5pm
Step inside Beauty Pie’s futuristic first-ever Youthbomb London Lab on Carnaby Street. This immersive experience celebrates the launch of their new Youthbomb Extreme Retinal Triple Renewal Serum — a triple-powered formula developed with dermatologist Dr Mamina Turegano. Expect a journey through past, present and future skincare, with exclusive insight into the cult-favourite Youthbomb collection. Your future self will thank you.
Clarins Sweet Spot Pop-Up
📍 59 Greek Street, W1D 3DZ | 13–14 September, 10am–7pm Sat, 10am–6pm Sun
Clarins brings a splash of fun (and flavour) to Soho with its Sweet Spot Pop-Up. Enjoy complimentary iced matcha, spin-to-win games, and the chance to bag beauty goodies — including goody bags for the first 50 through the door. A colourful stop between your shopping and coffee breaks.
2. Brunch in Soho
Soho is a brunch-lover’s paradise, and Saturday is the perfect excuse to indulge.
- Greek Street Live (📍5 Greek Street) – The latest addition to Soho’s live music scene, keeping the tradition alive and kicking with food, cocktails, and performances all under one roof. Their Brunch to the Beat is the star of Saturdays: two hours of fizz, mojitos, or mocktails paired with brunch favourites like Parma Ham & Pancetta Eggs Benedict, smashed avo toast, or berry-stacked pancakes — all served with a live playlist to set the vibe.
- Scarlett Green (Noel Street) – Famous for its Aussie-style bottomless brunch and colourful plates that are both tasty and Instagram-ready.
- Milk Beach Soho (Greek Street) – With its relaxed atmosphere, fresh ingredients, and hearty offerings like sourdough smashed avo or shakshuka, it’s a lovely brunch spot to linger.
- Mildreds (Lexington Street) – A Soho institution serving up plant-based brunch dishes with big flavours — think sweetcorn fritters, pancakes, and breakfast burritos.
3. Coffee & Matcha Moments
Fuel your Soho stroll with a pit stop at one of these caffeine hotspots:
- London Grand Coffee (Warwick Street) – A cosy Soho hideaway where speciality coffee meets freshly baked treats, perfect for a mid-shop recharge.
- Happiness (D’Arblay Street) – The new matcha hotspot co-founded by Calum Best, already making waves with its colourful drinks and wellness vibes.
- Bar Italia (Frith Street) – A Soho institution since 1949 and still buzzing day and night. Whether it’s your morning espresso or a late-night pick-me-up after gigs, Bar Italia remains the beating heart of Soho café culture.
4. Self-Care in the City
Between pop-ups and brunch plates, take a moment for yourself at Everyone Active Marshall Street Spa & Leisure Centre. Tucked just behind Carnaby Street, this is Soho’s best-kept wellness secret. Whether you fancy a swim in the art-deco pool, time out in the sauna and steam rooms, or a luxurious spa treatment, it’s the ultimate reset button right in the heart of the West End. www.everyoneactive.com
5. Evening Wind-Down
If you’re sticking around into the evening, Soho offers endless dining options — but for a relaxed Saturday, grab a glass of wine at Antidote Wine Bar (Newburgh Street) or tuck into Italian small plates at Bocca di Lupo (Archer Street).
Your Saturday Sorted
From anti-ageing serums and iced matcha to brunch plates and spa escapes, Soho has everything you need for a perfectly balanced Saturday. Make sure to check out the pop-ups before they disappear — because some things are just too good to miss. are just too good to miss.
Written by the My Soho Times Lifestyle Team
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