Spring in Bloom: 14 Floral Inspirations on Show this Season | My Soho Times

Embrace the sensual essence of spring with this curated collection of lifestyle products and experiences. From luxurious floral-infused skincare to enjoying a crisp Japanese fruit liqueur cocktail, immerse yourself in the captivating spirit of cherry blossoms this season… Editor Kai Lutterodt is here to spill the tea!

Celebrate Sake Day throughout October with Ramen Yokocho’s limited-edition 3-course Sake Pairing Menu | My Soho Times

In celebration of Sake Day, Ramen Yokocho has introduced a special three-course menu in collaboration with Gekkeikan Sake, available at both of their central London locations. Our contributors @itziarmartos and @my60.40foodjourney headed down to for a first-hand experience of this limited-edition menu…

What’s On: Japan Store Pops Up at Japan Matsuri in Trafalgar Square this Weekend | My Soho Times

The countdown for London’s very own festival of Japanese culture – Japan Matsuri – has begun. Now a regular fixture in the London calendar, this FREE outdoor annual festival brings people together to enjoy Japanese food, music, dance, and activities for the whole family. Head over this Sunday 1st October 2023, in Trafalgar Square!

Niigata Fair is showcasing these 12 Sakes exclusively at Japan Centre | My Soho Times

Following hosting the Niigata Fair 2023, the wide range of sakes showcased from Niigata’s famous sake region are exclusively available at Japan Centre stores and online until Sunday 29th January.

Ramen meets Sake – here’s how The Niigata Fair opening went | My Soho Times

From the beautiful, snowy region of Niigata where its rice and sake are said to be some of the best in Japan, to London’s very own Japan Centre – Europe’s largest Japanese food hall – here’s how the winter warming Sake and Ramen Night for the opening of The Niigata Fair 2023 opening went…