Crosstown x Pip & Nut limited edition treats PLUS giveaway!

There’re an exciting new limited edition collab coming to the gourmet sweet treats specialists – Crosstown! Teaming up with nut butter specialists, Pip & Nut, Crosstown have created two vegan limited edition products and to celebrate they’ll be giving away hundreds of the delicious goodies from Crosstown’s Soho, Shoreditch, Victoria and Cambridge stores on 30 March from 12 noon when they launch – get the date in your diary!

The limited editions:

Almond Butter Cinnamon Scroll doughnut (ve) 

Crosstown’s vegan cinnamon scroll, filled with a homemade custard and featuring Pip & Nut’s Smooth Almond Butter, topped with an almond butter glaze, and finished with a roasted almond nib crumble (£4.50). The flavour will be available to buy from Crosstown stores and via select partners such as Wholefoods Market and Ocado Zoom.

Cinnamon Scroll Almond Butter (ve) 

Pip & Nut has created an almond butter inspired by Crosstown’s breakfast classic, the Cinnamon Scroll doughnut. Flavours of Mexican agave, Zanzibari cinnamon & hand-picked Tongan vanilla are expertly blended with Pip & Nut’s signature almond butter. Slathered on toast or drizzled over porridge, breakfast has never felt more indulgent! The Cinnamon Scroll Almond Butter (170g, £3.25) will be available from the Crosstown and Pip & Nut websites for nationwide delivery, plus other stockists including Wholefoods, Sainsburys, Ocado, Holland & Barret, Tesco and Planet Organic.

“The Cinnamon Scroll has been a staple flavour since Crosstown came to fruition in 2014 and remains one of our bestselling flavours. Reimagining the classic flavour with Pip & Nut has been an exciting and rewarding journey, especially as our brands align so naturally…”

– Adam Wills, Co-founder of Crosstown

“I’m thrilled that we’ve been able to create this limited edition almond butter and doughnut together. The Cinnamon Scroll Almond Butter is quite possibly my favourite flavour yet – the notes of cinnamon and vanilla blend so well with our almond butter…”

– Pip Murray, Founder of Pip & Nut.

Crosstown x Pip & Nut Gift Box 

A limited-edition will also be available, featuring four Almond Butter Cinnamon Scroll doughnuts and a jar of Cinnamon Scroll Almond Butter (£21.95). Available to order from the Crosstown website for nationwide delivery.

Order online at:

LAUNCH DAY GIVEAWAY: On 30 March from 12pm, Crosstown and Pip & Nut will be handing out 800 free doughnuts and 800 almond butter jars to celebrate the launch of their collaboration. The first 200 people to visit each of Crosstown’s Soho, Shoreditch, Victoria and Cambridge stores from 12pm on 30 March will each receive a Crosstown Almond Butter Cinnamon Scroll Doughnut + jar of Pip & Nut’s Cinnamon Scroll Almond Butter.

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Photo credit: Kai Lutterodt aka The Soho Girl | @the.soho.girl

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